Founder &
SEO + GEO Strategist

I’m Utsa Das, focused on SEO, GEO (Generative Engine Optimization), and structured ecommerce systems for beauty and personal care brands.

Utsa Das - Founder & SEO + GEO Strategist

Who I Work With

I partner with forward-thinking brands and founders to build digital systems that dominate both traditional search and AI discovery.

Startups

Scalable SEO foundations for fast-growing companies looking to establish market authority.

E-commerce Brands

Specialized systems for beauty & personal care niche, focused on product discovery and conversion.

Local Businesses

Dominating the Bangladesh market with hyper-local SEO and modern search visibility.

Global Clients

Comprehensive SEO + GEO optimization for brands needing international reach and AI search presence.

Why SEO + GEO Matters

Traditional SEO is no longer enough. In the age of AI, your brand needs to be discoverable where the answers are generated.

01

Beyond Google Search

Traditional SEO targets rankings; GEO (Generative Engine Optimization) targets visibility in AI answers like ChatGPT, Perplexity, and Gemini.

02

AI Search Visibility

Ensure your brand is the primary source for AI-generated recommendations and summaries.

03

Business Impact

Drive high-intent traffic, build unparalleled trust, and increase conversions by being present at every touchpoint of the user journey.

SEO + GEO Strategy

Core Services

SEO Strategy

Website structure, keyword planning, and on-page optimization for search visibility.

  • Technical Audit
  • Keyword Research
  • On-page SEO

GEO Optimization

Optimizing content and structure for AI-based search engines and generative systems.

  • AI Intent Mapping
  • Citation Strategy
  • LLM Optimization

Ecommerce Strategy

Designing product flow and website architecture to improve user experience and conversions.

  • Funnel Optimization
  • Product SEO
  • UX Architecture

Ready to scale your digital presence?

Let's build a future-proof strategy for your brand.